Thank you very much for attending the conference "Public Diplomacy in Context", organized in Helsinki and Turku, 26th-27th April 2013. We are looking forward to meeting you all during this event. It will be the second "national image management" conference hosted in the University of Turku; the first one took place in 1962, though, so there are certainly new things to contribute to a discussion on Nordic public diplomacy...
This post will give you more details as to the organization of the conference, and provide you with the conference papers for the second day. We grouped all practical information on traveling to and inside Finland, accommodation in Helsinki and Turku and the like into another post.
GENERALITIES
The conference will be a two-day event.
. The
first day, Friday 26th, will take place in the building of the Finnish Foreign Ministry's Department for Communication and Culture, Kanavakatu 3C, in Helsinki. This first day will deal with the current state of Public Diplomacy in Finland and in the Nordic Countries. This first day will be an invitation-only event, reserved to the conference's academic participants, keynote speakers, panelists, and those persons invited by the Foreign Ministry. All participants to the conference will receive the invitation necessary to attend this first day.
The day will start with a series of keynotes, from director Timo
Heino, Artek CEO Mirkku Kullberg, professor Jan Melissen, and Associate Professor
Jozef Batora.
These keynotes will be followed with a panel
discussion on the theme "Post-Cold War Public Diplomacy in Small Nordic
States."
This first day in Helsinki will be organized by the Finnish Ministry of Foreign Affairs, and it will be attended to by representatives from ministries, universities, corporations and NGO´s, both from Finland and
Scandinavia.
. The conference will then move to Turku for its academic day. This second day will be open to students and researchers, and it will deal with the History of Public Diplomacy and National Image Management in the Nordic Countries. This academic part will take place
in the University of Turku's Department of Political Science and Contemporary History.
A conference dinner will be organized at the end of the second day, to which keynote speakers and participants are gladly welcome.
CONFERENCE ACADEMIC PROGRAM
DAY 1, Helsinki
Friday, 26th April 2013
Finnish Ministry of Foreign Affairs, Department
of Communication and Culture, Kanavakatu 3 C
(Invitation only! Bring a printed copy of your
invitation)
9.00–12.00:
The Current State of Public Diplomacy in
Finland
. Opening: Director Timo Heino /
Secretary of State Pertti Torstila
. Jan Melissen, Professor and Head of Clingendael’s Diplomatic
Studies Programme and Professor of Diplomacy at the University of Antwerp
(Belgium)
. Timo Heino, Finnish Foreign Ministry, Department for
Communication and Culture: Team
Finland
. Jozef Bátora, Associate Professor, Comenius University in
Bratislava: Small Nordic states and
Public Diplomacy
. Mirkku Kullberg, CEO, Artek Corporation : The Image of Finland – work in process
. Mirkku Kullberg, CEO, Artek Corporation : The Image of Finland – work in process
12.00–13.00:
Buffet lunch
13.00–14.15:
Panel Discussion: Public Diplomacy in
Finland during and after the Cold War
Main
panel questions:
* What happened to
National Image Management in the Nordic Countries after the end of the cold
war?
* What were the main
characteristics of Public Diplomacy before and after the cold war in Finland,
Sweden, Norway, Estonia (in terms of methods, actors, public/private contacts,
emphases...)?
* What is the role of the
EU in the Nordic Countries' current day Public Diplomacy?
* What are the biggest
challenges for current and future Public Diplomacy practices in the Nordic
Countries?
* Is there any way to
evaluate the efficiency of PD/ cultural diplomacy, and what have been the
criteria to which Public Diplomacy has been evaluated in the past, and is
evaluated today?
* Can we consider
nation branding as the new form of Public Diplomacy, or are the two concepts
still different?
Participants:
. Reijo Kemppinen, European Council's director-general for press
and communication
. Nicholas Cull, Professor, Director of the Public Diplomacy
Master’s Program, University of Southern California
. Laura Kolbe, Professor of European History, University of
Helsinki
. Petri Tuomi-Nikula, Finland's ambassador for Italy,
Malta and San Marino
Moderated
by Jan Melissen
14. 30:
Closing
DAY 2, Turku
Saturday, 27th April 2013
University of Turku, Building Arcanum, lecture
Room 1
9.00–10.00:
Opening Session
. Opening words: Louis Clerc, Senior Lecturer,
Contemporary History, University of Turku
. Keynote: Nicholas Cull, Professor,
Director of the Public Diplomacy Master’s Program, University of Southern
California
10.00-12.00:
Panel 1: From Lobbying to Propaganda: The First Half of the 20th Century
Chair: Louis Clerc
. Andreas Åkerlund: Associations,
foundations and the nationalization of cultural diplomacy. The Swedish
Enlightenment board 1935‑1945 and the impact of civil society actors on state
politics
. Michael Jonas: Arguing
Åland: The Åland Question in Great Power Politics and International Law, c.
1917–1921
. Kaarel Piirimae: Public
Diplomacy in a Total War: Estonian Efforts to Guide Opinion in Neutral and
Allied Countries, 1940–1945
. Hanna-Leena Paloposki: Art Exhibitions and the Promotion of Finland in the 1930s: Finnish Art
Exhibition in Italy as an Example
12.00–13.00:
Buffet lunch
13.00-14.30:
Panel 2: Country Perspectives
Chair: Nikolas
Glover
. Nikolas Glover: Controlling
cultures. Institutions and policies of public diplomacy in the Denmark, Sweden
and the UK, 1945–1987
. Andreas Hellenes: Promoting
the Swedish Model in France: The Swedish Cultural Center in Paris, 1968–1971
. Sven-Ivar Angell & Mads Mordhorst: National Reputation Management and the
Competition State: the Cases of Denmark and Norway
14.30–16.00
Panel 3: The Cold War and Beyond
Chair: Elina Melgin
. Pertti Grönholm: Narratives
of Suffering and Survival in Post-Soviet Estonian image-management
. Johanna Rainio-Niemi: Ideological Cold War and the Politics of Neutrality in Austria and Finland
. Elina Melgin: Propaganda,
Diplomacy and the arts in Finland, 1937–1947
16.00–17.30
Panel 4: Branding Nations, Building Nations?
Chair: Paul Jordan
. James Pamment: Scandinavian
Perspectives on Public Diplomacy and Nation Brands
. Beata Ociepka: Neither
North nor South, Neither Big nor Small: Positioning Poland with Public
Diplomacy
. Paul Jordan: Nation Branding in
Estonia: Simply a more palatable version of nationalism?
. Catharina Backer: The
Reason Why Nordic Cooperation is so Difficult: A Nation’s Branding is more
Important than Branding of the Region
17.30–18.00:
Coffee Break
18.00–19.00
Panel 5: Who Cares? External Perspectives on the National Image Management
Activities of Small Nordic States
Chair: Kristina
Ranki
. Carl Marklund: Nordic models, American mirrors, and Swedish self-portraits: The
Swedish model in North America
. Louis Clerc: How can anybody be a Finn? Finland through French eyes and Finnish
propaganda, 1900-1939
. Molly Bettie: Getting Uncle Sam’s Attention: Public Diplomacy in the Context of
US-Finnish Relations
19.00:
Closing Words
PRINT-OUT PROGRAM AND CONFERENCE PAPERS
SOCIAL PROGRAM
. Thursday 25th April, 18.00: Visit and
Buffet at the Mannerheim Museum, Helsinki
A reception will be organizaed
for the conference’s participants and attendants in the home of G. Mannerheim, Commander
in Chief, Marshall, President of Finland, and probably one of the best-known
Finnish political personnalities.
The Museum is situated in the Kaivopuisto-area
(www.mannerheim-museo.fi)
Address: Kalliolinnantie 14
The house will provide a short
introduction to the life of Mannerheim, and an opportunity to meet, discuss and
have a glass of wine together in unique surroundings. Kristina Ranki, the
Museum’s curator, will be the host of this reception.
. Saturday 27th April, 20.00: Conference
Dinner, restaurant Aula, Turku
A conference dinner will be organized in Turku for those keynote speakers and participants willing to participate, on Saturday evening. This dinner will take place in the restaurant Aula, and will be co-hosted by the city of Turku.
The restaurant is situated next
to the Museum Aboa Vetus & Ars Nova, on the banks of the river Aura (the website of the restaurant Aula).
On behalf of the conference committee:
Post-doc researcher Kristina Ranki
Managing director Elina Melgin
Managing director Elina Melgin
Director Timo Heino
Senior Lecturer Louis Clerc
Senior Lecturer Louis Clerc
If you have any questions, please do not hesitate to be in
contact with any members of the organizing committee.
Looking forward to the conference.
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